Who Is Elijah X Luca & Luca
Content Creation
Art Direction
Partnerships
Activations
Luca & Luca, tiny ice cream shop perched on one of Bondi’s busiest corners, is known for its delicious ‘flavour of the month’ partnerships. For this edition, Luca & Luca teamed up with fragrance house Who Is Elijah to create a Cherry Fiesta Soft Serve — a soft serve inspired by one of the brand’s most coveted scents.
We facilitated the partnership and brought it to life across campaign design, reels, and a suite of imagery, translating the essence of Who Is Elijah into something you could taste.
